IBM at the US Open
The game can’t do all the talking. That’s why the USTA partnered with IBM to add AI-generated commentary – built with watsonx – to match highlights in the US Open app
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Distance shot of the US Open Tennis Arena
The making of AI commentary

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The US Open digital experience

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AI for business

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Transformation with IBM

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The making of AI commentary
Delivering a world-class experience With 254 singles matches and simultaneous play on 17 different courts, the USTA needed a better way to create highlights with commentary. To do it, the team tapped into the power of generative AI, using the full capabilities of watsonx to build a powerful large language model capable of translating the action on the court into commentary in real time. Now they are scaling the expertise of their editorial team to generate more engaging content for tennis fans around the world. Read the case study
Acing the US Open digital experience

The US Open digital experience demonstrates what’s possible when you combine customer experience expertise with the innovative power of AI, hybrid cloud, and security. 
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To produce the AI Commentary feature in the US Open app, the USTA used IBM watsonx to connect disparate data sets and build a reliable, performant generative AI model.

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The US Open digital platform runs on a hybrid cloud infrastructure with containerized apps built with Red Hat OpenShift, so they can be written once, and run anywhere.

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IBM’s Garage methodology facilitates the co-creation process with the USTA, ensuring the US Open app and website meet the needs of more than 10 million tennis fans around the world.

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The USTA uses IBM Security Randori Recon to scan its entire network, mapping the attack surface, identifying vulnerabilities, and recommending solutions.

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AI for business

The AI capabilities found in the US Open app are also being used to generate business outcomes for a variety of IBM clients around the world. Organizations of all types are using watsonx to drive business outcomes.

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Client stories

The same technology and expertise that IBM Consulting uses to turn US Open data into insight is transforming digital operations for thousands of IBM clients around the world.

 Novaland transforms endpoint security Regions Bank turns to trustworthy AI The GRAMMYs transforms the digital experience with watsonx
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